Food tech giant Zomato joins the bandwagon of instant deliveries with their recent announcement. Zomato co-founder Deepinder Goyal on Monday took to Twitter to announce their latest feature – 10-minute food delivery. “Innovating and leading from the front is the only way to survive (and therefore thrive) in the tech industry. And here we are… with our 10-minute food delivery offering – Zomato Instant,” he stated. As per the post, the feature will first be launched in Gurugram by next month. With this, Goyal also mentioned that the company will not put “any pressure on delivery partners to deliver food faster” and the safety of the delivery partners will not be compromised. Read the tweet here:
Announcement: 10 minute food delivery is coming soon on Zomato.
Food quality – 10/10
Delivery partner safety – 10/10
Delivery time – 10 minutes
Further explaining the instant delivery feature, Deepinder Goyal in an official statement said, “Customers are increasingly demanding quicker answers to their needs. They don’t want to plan, and they don’t want to wait. In fact, sorting restaurants by fastest delivery time is one of the most used features on the Zomato app.”
Here’s How Zomato Instant Will Work:
As per the statement, with an aim of “no compromise” with the quality, Zomato narrowed down some principles on which the Zomato Instant feature will be built. “Each of our finishing stations will house bestseller items (20-30 dishes) from various restaurants based on demand predictability and hyperlocal preferences,” it further read. Read the detailed statement here.
The announcement in no time went all over the internet with people reacting strongly to Deepinder Goyal’s post on Twitter. And it seems the announcement didn’t go well with the netizens. “Arey bhai nahi chahiye 10 min me delivery. Delivery wale ki jaan mat lo (We do not want 10-min delivery. Do not risk the lives of the delivery partners),” read a comment.
“First of all, completely unnecessary. No one opens Zomato to order food with a growling stomach. Even then… They can wait for 30 mins. Second, when will you start recognising your delivery executives as ‘Employees’?” another tweet read.
A third tweet read, “10 min mein fresh bana kar deliver ho jayega? Why putting risk to life of delivery boy? Pro 30 min delivery itself was ok, 20 min bacha kar jyadatar log Whatsapp, FB/Twitter par hi to spend karenge?”
What are your thoughts on Zomato’s new ‘Instant’ delivery feature? Do let us know in the comments below.